QR code technology is utilized in public, private institutions and consumer-driven businesses today bringing on-demand information to your fingerprints. How we as architects can take advantage of this technology in our industry and apply it to a chance encounter with a potential client?

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What if our mobile device provided quick access to our latest relevant project highlight via sharable QR codes? How can QR codes improve the quality of networking conversations with potential clients and industry partners by linking to marketable projects highlights.

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As multi-diciplinary designers and engineers, we spend most of our time building and developing a 3D Revit model. The 3D model experience remains between designer and model. The model is translated into 2D drawings that we present to our client. The experience for the client is 2D. What if QR codes facilitate the 3D experience for client? Where wow-factor is the key to capturing the attention of a potential cllient or industry partner, the sharable QR code links to a project specific Augmented Reality experience.